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100% of general counsel (GCs) surveyed believe it is their law firms’ responsibility to keep them informed of relevant legal developments.

How do you build a law firm brand? One key to success is making sure your marketing message chimes with action on the ground. Writing in this week’s NLJ, Clare Rodway, managing director of specialist professional services consultancy Kysen PR, offers valuable insight.

The key to building a successful law firm brand? Make sure your marketing message is truly in sync with action on the ground, says Clare Rodway

Digital agency Indie Ridge has announced its partnership with content marketing platform Passle, to provide the opportunity for small to medium-sized law firms to revamp and upgrade their web presence.

Andy Cullwick considers how law firms are facing up to an uncertain future, & how they can best adapt to it

How good is your website? Andy Cullwick explains why it should always be a work in progress

Is your firm’s website up to scratch? With law firms seen as the ‘biggest laggers’ in adopting a slick online presence, digital agency Indie Ridge sets out the importance of upgrading your web output in NLJ this week.

Having a clear and impactful online presence is essential for every law firm if they want to stand out from thousands of other firms and cut through to their clients.

Mike Chapman, Co-founder of Indie Ridge, explains why and how law firms benefit from having a bespoke website that showcases their expertise.

A clampdown on the practice of greenwashing investment products has been proposed by the Financial Conduct Authority (FCA).

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MOVERS & SHAKERS

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Gateley Legal—Jack Kelly

Gateley Legal expands Midlands residential development team

Gibson Dunn—Richard Surtees

Gibson Dunn adds employee benefits and executive compensation practice in London with partner Richard Surtees

Laytons ETL—Alec Cameron

Laytons ETL appoints new partner and head of intellectual property disputes

NEWS

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NLJ this week: Property cases reshape established principles

A series of recent decisions has clarified important principles across property law, from perpetuities to lease renewals and public rights over land

NLJ this week: Stress ruling raises the bar for employers

Employers cannot rely on wellbeing services alone to defend workplace stress claims after a High Court decision awarding almost £1m to an overworked employee

NLJ this week: Can Manchesterism revive access to justice?

Andy Burnham's brand of 'Manchesterism' could offer fresh thinking on legal aid and access to justice if it reaches Westminster, according to Roger Smith, NLJ columnist and former director of JUSTICE

NLJ this week: Constitutional conventions tested as power changes hands

The constitutional fallout from a change of prime minister, rather than the politics, is under scrutiny as questions arise over the limits of executive authority in a leadership transition

NLJ this week: Lawyers must become product designers

The legal profession is undergoing a fundamental shift from selling services to creating technology-enabled products, according to Professor Luke Mason, Head of School of Law at Regent's University London

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Marketing

MOVERS & SHAKERS

Gateley Legal—Jack Kelly

Gibson Dunn—Richard Surtees

Laytons ETL—Alec Cameron