Event Holding GmbH & Co. KG v OHIM T-353/11, [2013] All ER (D) 123 (Jun)
According to established case-law, the risk that the public might believe that the goods or services in question came from the same undertaking or from economically-linked undertakings constituted a likelihood of confusion. According to that same case-law, the likelihood of confusion should be assessed globally, according to the relevant public’s perception of the signs and goods or services concerned, and taking into account all factors relevant to the circumstances of the case, in particular the interdependence between the similarity of the signs and that of the goods or services covered.