header-logo header-logo

20 June 2025 / James Lynch
Issue: 8121 / Categories: Features , Legal services , Dispute resolution , Media
printer mail-detail

Reputation on trial

223023
James Lynch, a partner at Maltin PR, explains why the role of public relations experts is becoming increasingly critical in litigation

England and Wales remains one of the world’s leading jurisdictions for high-value litigation and arbitration, bolstered by the London courts’ global reputation for impartiality and independence. Even after Brexit, English law underpins billions in international contracts and transactions, with legal services contributing £60bn to the UK economy. From contractual disputes to defamation and collective actions, London routinely hears cases that draw significant international attention. For litigants—particularly corporates and high-profile individuals—this means not only legal risk but also reputational exposure, often on a global scale.

Legal teams are now expected to factor reputational considerations into case strategy from the outset. Increasingly, litigation public relations (PR) professionals work in tandem with legal counsel to develop communication plans, monitor press interest, brief journalists on the case where appropriate, and correct any published misinformation—all while ensuring consistency with the legal approach. The myriad rules around communicating throughout the legal proceedings require an expert touch to protect a client’s position.

Reporting rules

Open justice

If you are not a subscriber, subscribe now to read this content
If you are already a subscriber sign in
...or Register for two weeks' free access to subscriber content

MOVERS & SHAKERS

Anthony Collins—20 promotions

Anthony Collins—20 promotions

20 promotions mark major people investment at national law firm, Anthony Collins

Sidley—Elaine Whiteford

Sidley—Elaine Whiteford

Sidley adds competition litigator Elaine Whiteford in London

Charles Russell Speechlys—Claudina D’Costa

Charles Russell Speechlys—Claudina D’Costa

Charles Russell Speechlys welcomes Claudina D’Costa as Director of Client Development Marketing

NEWS
The 25th Pro Bono Week begins today until 6 November, with events hosted by law firms, chambers, law schools and charities across the UK
Pro bono is celebrating a silver anniversary, with initiatives putting businesses and students at the heart of access to justice
Choosing the wrong expert can cost a clinical negligence claimant more than their case
Judges risk weakening their own independence by staying silent over government reforms, a leading public lawyer argues
A discount on damages does not automatically mean an equivalent haircut for legal costs in military deafness claims
back-to-top-scroll